Privacy Policy

COGITO INC. (“COGITO OPTIMUS”) is committed to protecting the privacy of users of its TRENCHMICE.COM site. At COGITO OPTIMUS, we intend to give you as much control as possible over your personal information, including registration data. As part of the normal operation of the TRENCHMICE.COM site, we collect information from you. This Privacy Policy describes the information we collect about you and how that information may be used.

This Privacy Policy is considered to be a part of COGITO OPTIMUS’ Membership Agreement. By using the TRENCHMICE.COM site you agree to the terms and conditions of the Membership Agreement, including this Privacy Policy. By using the TRENCHMICE.COM site, you are also consenting to COGITO OPTIMUS’ privacy practices, including the use and disclosure of any personally identifiable information that you have shared with us, as described in this Privacy Policy.


The TRENCHMICE.COM site is not targeted towards, or intended for use by anyone under the age of 18. By using the TRENCHMICE.COM site you represent and warrant that you are 18 years of age or older. We reserve the right to terminate your membership in the event that COGITO OPTIMUS becomes aware you are under 18. Persons under 18 may not submit any personally identifiable information to us, and if we discover that we have inadvertently gathered such information, we will take the appropriate steps to delete it.

Information Gathered through the TRENCHMICE.COM Site

COGITO OPTIMUS will track the domains from which people visit the TRENCHMICE.COM site in order to gain aggregate data that may be analyzed for trends and statistics. Subject to the provisions of this Privacy Policy, COGITO OPTIMUS may use accumulated aggregate data for several purposes including, but not limited to, marketing analysis, evaluation of COGITO OPTIMUS’ services and business planning.

COGITO OPTIMUS may conduct surveys or other studies of its user base and usage for marketing and planning purposes. Participation in such surveys is at the user’s option, but COGITO OPTIMUS does reserve the right to conduct mandatory surveys in the future. With respect to information collected from such surveys or studies, and in the event that responses are to be publicly disclosed, users will be notified at the time they take the survey and COGITO OPTIMUS will disclose only aggregate information regarding its users and not personal information identifying any specific individual. Notwithstanding the foregoing, in cases where surveys allow users to submit written comments, and where COGITO OPTIMUS advises users of the possibility of such disclosure at the time they take the survey, COGITO OPTIMUS reserves the right to disclose text information provided by any user through such a survey, provided that no personal information identifying that user is disclosed. Circumstances under which COGITO OPTIMUS would publicly disclose aggregate information include, but are not limited to, sharing survey results with the site population, providing data to COGITO OPTIMUS advertisers on user preferences and/or demographics, business planning, and publicizing overall usage data in press communications.


COGITO OPTIMUS employs “cookies” to provide users with tailored information. A “cookie” is an element of data that a web site, when visited by a user, sends to that user’s browser which in turn may store that element on the user’s hard drive or memory. COGITO OPTIMUS uses cookies to better serve users of TRENCHMICE.COM site. Any cookies sent by COGITO OPTIMUS will be marked so that they will be accessible only by the TRENCHMICE.COM site subject to this Privacy Policy. However, at the user’s option and at the user’s sole expense and responsibility, any user may block or delete COGITO OPTIMUS cookies from the user’s hard drive or memory. However, by disabling cookies, certain site features and functionality may no longer work properly, or at all.

Other Notification

In order to implement or enforce the Terms, COGITO OPTIMUS may use user-provided email addresses to contact users on an individual basis. At no time, unless such disclosure is required by law, a governmental agency, or specifically authorized by the user, will COGITO OPTIMUS disclose individual user personal information to unrelated third parties.

Links with Other Sites

The TRENCHMICE.COM site contains links to other websites, whether owned or controlled by COGITO OPTIMUS affiliates, or unrelated third parties. Please note that the privacy policies of these sites may differ from those of the TRENCHMICE.COM site. COGITO OPTIMUS is not responsible for the privacy policies and practices of any linked website. We encourage you to read the privacy statement of any web site you may visit.


“Opt-in” Emails

Users may “opt-in” to receive site notifications, newsletters, or other information via email. Users may remove themselves from such services at their discretion. Any email sent to an “opt-in” list will include directions for how a user may remove himself or herself from the list, or a URL where the user may find such directions.

Profile Display

In some cases, a user’s personal information may be publicly available through such user’s profile display. In such cases, users have the option to opt out of publicly displaying their personal information, including email addresses. Users may also enlist this technique when posting comments on certain areas of the TRENCHMICE.COM site. In cases where site profiles allow users to display optional information publicly, such entry and display is at the user’s discretion and may be changed at any time by the user.

Email Display

In some cases, users may have the opportunity to use the TRENCHMICE.COM site to send electronic mail to another user or email list. In such cases, a user’s valid email address and real name will be included with such messages. In order to prevent abuse, users may not opt-out of such a display, but may choose to refrain from using the TRENCHMICE.COM site to transmit an email message.


On certain areas of the TRENCHMICE.COM site, users can view their data on their personal profile page. When technically feasible, users are permitted to update their personal information directly through the TRENCHMICE.COM site. When such updating service is not technically feasible, COGITO OPTIMUS will make reasonable efforts to assist users in updating their personal information.


To secure site integrity, COGITO OPTIMUS employs measures, including but not limited to security audits, use of encryption tools and software, and other reasonable security measures and procedures.

Internal access to users’ private and nonpublic personal information is restricted to site administrators and individuals on a need-to-know basis.


In the event that COGITO OPTIMUS becomes aware that site security is compromised or nonpublic user information has been disclosed to unrelated third parties as a result of external activity, including but not limited to external security attacks, COGITO OPTIMUS shall take reasonable measures which it deems appropriate, including but not limited to internal investigation and reporting, and notification to and cooperation with law enforcement authorities, notwithstanding other provisions of this Privacy Policy.

If COGITO OPTIMUS becomes aware that a user’s personal information provided to COGITO OPTIMUS has been disclosed in a manner not in accordance with this Privacy Policy, COGITO OPTIMUS shall make reasonable efforts to notify the affected user, as soon as reasonably possible and as permitted by law, of what information has been disclosed, to the extent that COGITO OPTIMUS knows this information.

Third Party Advertising and Cookies

The ads appearing on the TRENCHMICE.COM site are delivered to visitors by a third party web advertising partner. In the course of serving advertisements to the TRENCHMICE.COM site, this partner may place or recognize a unique cookie on a user’s browser. Information about users’ visits to the TRENCHMICE.COM site, such as the number of times users have viewed an ad, are used to serve ads to visitors. As with other cookies and consistent with COGITO OPTIMUS’ policy on cookies stated above, the user may block or delete such cookies from the user’s drive or memory. If users do not want information about their visits to the TRENCHMICE.COM site used to target ads to them, they should block those cookies from being created, or delete them.

Anti-Spam Policy

COGITO OPTIMUS is 100% opposed to unsolicited commercial email or spam. We do not send emails to anyone without permission and we do not sell or provide email addresses to any unauthorized third party. If you receive any unsolicited emails from spammers, please be assured that COGITO OPTIMUS did not provide your email addresses to such parties. This does not mean that we can prevent spam from happening on the Internet.

If you believe that you have received an unsolicited email from us, please contact us and we will investigate.

No Guarantees for Factors beyond COGITO OPTIMUS’ Control

While this Privacy Policy expresses COGITO OPTIMUS’ standards for maintenance of private data, it is not in a position to guarantee that the standards will always be met. There may be factors beyond COGITO OPTIMUS’ control (e.g., “script kiddies,” “crackers,” and other “malcontents”) that may result in disclosure of data. As a consequence, COGITO OPTIMUS disclaims any warranties or representations relating to maintenance or nondisclosure of private information.

Notification of Changes

This Privacy Policy may be revised over time as our business grows and evolves. We will post any new privacy policy, along with the date of its last revision, so that you will always know what information we gather, how we use that information, and whether we will disclose it to anyone. Please check the TRENCHMICE.COM site regularly for information about revisions to our Privacy Policy. If you would like to receive email notification of any such changes, please contact us requesting the same.

Contact Us

If you have any questions about this Privacy Policy, the practices of the TRENCHMICE.COM site or COGITO OPTIMUS, you may contact:

Privacy Policy Questions

Cogito Optimus
2212 Queen Anne Avenue North
PMB 721
Seattle, WA 98109-2312